Emarketer - Blog Posts

haveinternetwilltravel

8 years ago

It's Not Just Millennials That Tap into Mobile for Social - eMarketer

Even older generations like to check their Facebook and Twitter feeds via smartphones.

“Three-quarters of the older users spent most of their social media time on mobile—that includes smartphone and tablet.... Fully 90% of [Millennials’] social media time occurred on smartphones and tablets.”