Curate, connect, and discover
imagine if NWHS actually hinted at ford being about to kill bill cipher.
like, we see this silhouette in the nightmare realm aiming a massive gun at the demon, see bill's one eye widen in the first fear he's felt in millennia, see the entire realm shaking before the figure leaps through the portal and stores his gun on his back again. then this mysterious man puts his hand on the journal and it fits
imagine how hype that would have been.