Curate, connect, and discover
Hey Tracy! Have you heard about the new Ai called Sora? Apparently it can now create 2D and 3D animations as well as hyper realistic videos. I’ve been getting into animation and trying to improve my art for years since I was 7, but now seeing that anyone can create animation/works in just a mare seconds by typing in a couple words, it’s such a huge slap in the face to people who actually put the time and effort into their works and it’s so discouraging! And it has me worried about what’s going to happen next for artists and many others, as-well. There’s already generated voices, generated works stolen from actual artists, generated music, and now this! It’s just so scary that it’s coming this far. 
Yeah, I've seen it. And yeah, it feels like the universe has taken on a 'fuck you in particular' attitude toward artists the past few years. A lot of damage has already been done, and there are plenty of reasons for concern, but bear in mind that we don't know how this will play out yet. Be astute, be justifiably angry, but don't let despair take over. --------
One would expect that the promo clips that have been dropping lately represent some of the best of the best-looking stuff they've been able to produce. And it's only good-looking on an extremely superficial level. It's still riddled with problems if you spend even a moment observing. And I rather suspect, prior to a whole lot of frustrated iteration, most prompts are still going to get you camera-sickness inducing, wibbly-wobbly nonsense with a side of body horror.
Will the tech ultimately get 'smarter' than that and address the array of typical AI giveaways? Maybe. Probably, even. Does that mean it'll be viable in quite the way it's being marketed, more or less as a human-replacer? Well…
A lot of this is hype, and hype is meant to drive up the perceived value of the tech. Executives will rush to be early adopters without a lot of due diligence or forethought because grabbing it first like a dazzled chimp and holding up like a prize ape-rock makes them look like bleeding-edge tech geniuses in their particular ecosystem. They do this because, in turn, that perceived value may make their company profile and valuations go up too, which makes shareholders short-term happy (the only kind of happy they know). The problem is how much actual functional value will it have? And how long does it last? Much of it is the same routine we were seeing with blockchain a few years ago: number go up. Number go up always! Unrealistic, unsustainable forever-growth must be guaranteed in this economic clime. If you can lay off all of your people and replace them with AI, number goes up big and never stops, right?
I have some doubts. ----------------------
The chips also haven't landed yet with regards to the legality of all of this. Will these adopters ultimately be able to copyright any of this output trained on datasets comprised of stolen work? Can computer-made art even be copyrighted at all? How much of a human touch will be required to make something copyright-able? I don't know yet. Neither do the hype team or the early adopters.
Does that mean the tech will be used but will have to be retrained on the adopter's proprietary data? Yeah, maybe. That'd be a somewhat better outcome, at least. It still means human artists make specific things for the machine to learn from. (Watch out for businesses that use 'ethical' as a buzzword to gloss over how many people they've let go from their jobs, though.)
Will it become industry standard practice to do things this way? Maybe. Will it still require an artist's sensbilities and oversignt to plan and curate and fix the results so that it doesn't come across like pure AI trash? Yeah, I think that's pretty likely.
If it becomes standard practice, will it become samey, and self-referential and ultimately an emblem of doing things the cookie-cutter way instead of enlisting real, human artists? Quite possibly.
If it becomes standard industry practice, will there still be an audience or a demand or a desire for art made by human artists? Yes, almost certainly. With every leap of technology, that has remained the case. ------------------ TL;DR Version:
I'm not saying with any certainty that this AI blitz is a passing fad. I think we're likely to experience a torrential amount of generative art, video, voice, music, programming, and text in the coming years, in fact, and it will probably irrevocably change the layout of the career terrain. But I wouldn't be surprised if it was being overhyped as a business strategy right now. And I don't think the immensity of its volume will ever overcome its inherent emptiness.
What I am certain of is that it will not eliminate the innate human impulse to create. Nor the desire to experience art made by a fellow soul. Keep doing your thing, Anon. It's precious. It's authentic. It will be all the more special because it will have come from you, a human.