Hybe - Blog Posts

Plz Hybe I beg you I have the best concept ever for ill-it.

A lore abt demons and angels. Okay so hear me out :

Wonhee is a fallen angel that fell into hell because had made a mistake. Just a single one. Others are demons and trying to make her have a revenge. But!! The demons are in fact other fallen angels. And they are DONE with angels felling for a single mistake. So they want revenge.

They'll have solos where they talk about their stories. Their desires to have revenge and the mistakes they had made to become like that.

They will have lines in their OT5 songs like “You thought you could never see me again??”

So that way they'll be able to use Wonhee's cuteness and other's talent for a dark concept.

And plz change their fandom name.. Their name is ill-it.. You could def have a name like “Loves” or smth like that, so it could be “I'll love it”

(btw it's my idea 😞)

Happy Yeonjun day 💙💙💙

Kim Sunoo moodboard for @s-y99 , I don't know enhypen well yet but they are surely talented and funny. Have fun and enjoy moodboard of this cute boy

okay, I’m just gonna say it: WHAT THE FUCK. Our seven are already being overworked with SO MANY clear signs of exhaustions, and according to Jungwon, they’re practicing for their next comeback (mind you, the last one was literally 1-2 MONTHS AGO??) WHILE THEY’RE ON TOUR?!?! And now you’re saying the company wants them to still have their concert WHEN A TYPHOON IS GOING TO HIT JAPAN. Especially after the TXT mistreatment incident and the ILLIT/Newjeans drama, oh my god, HYBE really DOES NOT LEARN.

for belift to still make enha have a concert in japan when it’s been announced that a typhoon is going to hit the entire country.. speaks volumes about what that company prioritises.

bcs how r u gonna send ur artist to have a CONCERT in the same country that the citizens of are going to supermarkets to restock on their products for a few days as they need to stay inside their houses and not leave. how are you risking your artists’ safety like this.

please boycott if you can. boycott and spread awareness about enhypen’s situation. since this company is so money greedy i’m so sure they’ll have to do SOMETHING bcs of the boycotts.

and GIVE ENHA A BREAK.

#HYBEDivestFromZionism #HybeOutWithZionism

haven’t seen lots of awareness brought to this in enhablr yet but i really wish all engenes could also post about & talk about the mistreatment they’re getting from belift. the way they haven’t had not even five days of rest the past two years is so concerning. the way the members’ healths are getting worse is so terrifying. they’re all so horrendously overworked and exhausted. we all saw jay’s injury and how they STILL made him perform despite the fact that his knee was injured. and now he’s on a hiatus that probably won’t even last that long considering how greedy their company is.

jake had to sit out from two different stages in their most recent concert and couldn’t even open his eyes when he was present for the other stages. heeseung can’t even properly perform with how overworked and exhausted he is. riki even spoke out about fainting in his weverse (whether it was a mistranslation or joke or not) this is all so terrifying. it’s so concerning because every engene knows how much enha love music & how much they love performing and having concerts for their fans.

their schedules for the past two years have literally been inhumane. comeback after comeback. tour after tour. event after event. concert after concert. belift is treating the members like they’re literal robots and the only people that can actually stop this is engenes themselves the longer you demand for a rest for the boys for no more comebacks and even boycott the higher of a chance enha will have a BREAK.

so please as an engene SPEAK OUT. repost reblog on here on every platform retweet on X share posts on tumblr use hashtags do whatever you can in your power for enha because it’s so clear they don’t have anyone else but us engenes when their own company is treating them like this.

mind you. they’re planning on making enhypen have another comeback at the final quarter of this year. AGAIN.

LET ENHYPEN REST ‼️

tagging a few moots: @intromortal @heeslomll @ak4e7a @enha-stars @venomhee @sjyfave @alvojake @hollyoongs @yzzyhee @ja3yun @jaylaxies @hoondrop @fakeuwus

okay, there are rumors saying that enha is preparing for a comeback in september. it's not fully confirmed by be:lift, so i think we shouldn't jump to conclusions. apparently, the article was edited, which means it might be false. but then again, no one knows if it's true or not. i really hope they don't have a comeback (it's most likely going to be a repackaged album or a japanese comeback or something). it's still terrible how be:lift is treating them?? and there are rumors of a tour in november. i'm disgusted. riki posted about fainting, and i'm genuinely concerned. be:lift, please treat your artists better.

BE:LIFT really needs to stop marketing the ENHYPEN boys as "boyfriends".

Honestly, this goes to every company that is out here marketing their groups with very delusional and over the top fan service.

This can be extremely harmful and damaging in the long run. These parasocial relationships are NOT it. These people aren't your friends. They don't know you, and they're not going to date you. I feel bad when the company is dictating their every move and These groups can't stand up for themselves and set boundaries. They are encouraging extremely unhealthy relationship with their fans and in the long run it's not going to be good for ANYONE.

They won't ever be ever to be free and be themselves. They'll have to watch their every move, afraid of scandals and stalkers(which they already have plenty of) and can really make these idols miserable.

At the end of the day, we're fans, and we support them. We are NOT their friends, and they don't owe us anything. More people need to realize this.

A little fanart for our birthday boy, TXT's Choi Yeonjun!!

Hope that you like it and if you want, you can tell me your opinion in the comments down below.

Until next time, see ya~♡ And take care♤

GET IT LET IT ROLL

jus one thing the xenophobia thing for why western audiences dont respond as well to kpop as some would like.. is kind of played out in an age of spanish music/afrobeats

where tons of english mixed with other languages are flooding the airwaves ( ps it has been for decades sort of thai rap, japanese rap has developed interest across the globe for it's unique contribution to the genre) music and art is still spreading and growing its idol culture that is waning in popularity but it's being framed as people just don't like any asian artists period which isn't true.

Plus it can't be said people just want to listen to music in a language they can understand. THIS IS NOT TRUE. Yes the radio has it's people picked but that is simply big money controlling what it monopolizes. That isn't reflective of the real world and how people feel. During times where black and white communities were almost completely seperate black motown artists were very popular on the radio

They don't push kpop because they don't have a financial stake in it it's little to do with what the people want. Though the public doesn't really like kpop all that much either compared to say regular pop, but the you cannot say it's due to language and cultural barriers. Because that exists in the us. There are towns that can be up to 80 percent one race, many people live mostly amongst their own race and immediate culture in some small towns and even large towns in america. It isn't the multicultural paradise it's framed to be. Someone who lives up north can be completely ignorant of southern culture/slang and verbage up to the point where they literally don't understand what their "fellow american" is saying.

There are people in america that can't even understand what 90 percent of what us rappers are saying by proxy of heavy heavy accents especially dealing with southern rap I'm from the south my brain has to recalibrate sometimes trying to figure out what they saying. People are simple they like stuff that makes them feel good and soundwaves that give them butterflies. kpop is simply not investing money into good producers and too many untalented nepo babies running the kpop industry. Lsm is gone, jyp is old and out of touch and yg is in jail these young club new rich chaebol kids are now doing the producing with absolutely none of the respect and admiration the old heads had for real music.

They are so in a tizzy with what to do next they are trying to make a korean one direction you can't make this stuff up

Forbes

K-Pop Agency SM Entertainment Announces Global Search For UK Boy Band

K-pop giant SM Entertainment and Moon&Back Media are looking to cast the next UK boy band to “entertain the world" for a new TV series.

No surprise this is how kpop has survived this long mimicking and changing just enough to stay alive and outlive it's competition.

They can make a hit but not a classic. Many kpop fans are into the cult of personality completely disregarding the quality of the music the baritone, rifts, originality are unimportant, loud belting is impressive autotune can fix the rest. So ofc in the age of ai kpop will be targeted 1st. Many mainly care about the fanservice and wanting to interact with idols more so than the music everybody knows that. Particularly in places like Korea where this is apart of the band's marketing.

Whereas American promotion is more focused on western forms of promotion

because of these different promo styles you are getting different deliveries but in the end it's still a show being put on either way. Making music the backdrop and making the way companies secure their bags less obvious. It's hard to see a group of coworkers that hug, kiss, and spend every waking moment together as a company project. They are a family. They are also dolls that can be paired with one another or other dolls from different play houses.

Which isn't anything new but it's something we as consumers don't think to deeply about. If it's in front of you it's a product even if you don't spend money on it.

Where energy flows money goes. Interest in relationships lead to interest in albums

and when fans across borders and languages don't get there dopamine boost from these relationships they revolt.

I liked kpop for the theatrics in america its mainly the theater kids that like kpop and the artsy kids. The music and visuals is even loosing that appeal and becoming more tame and predictable(I assume I don't listen to music like that anymore.) But I wonder how they will usher in the ai idols thing, through tv and movies, anime, my guess is 1st realistic high grade chat bots and since they have a 360 deal they can use there voices and images as well I believe the best sell to these fans is interface.

lmao. man if they can up the programming and personalize it a real deal smart celeb bff lord.......they will have the souls of many.

This may be why so many group members are being allowed to leave without a war breaking out. Once they introduce this into kpop fandom wise this will change everything. After that experiment it will spread to different parts of the world slowly but surely. everybody gets their own person demon in an angel's body inside a screen..sigh. It's the closest the common person would get to having an actual robot I believe that would be way way to expensive but I won't doubt some people taking out loans to get one. The new wave of capitalism emotional money laundering.

blackpink will be having a vr concert on the 26th

Aespa already had one and since the concept is ai metaverse in it's inception this is most definitely not a one time thing

Sm has been ready for this for quite some time but because of gossip and company public distractions few paid attention of the bricks sm has been laying for the company and its artists future

"Addressing the tie-up in a statement, SM Entertainment CEO Sung-su Lee indicated that his company can “see the opportunity for our artists in the metaverse.” “SM is excited to expand our market to include metaverse content for artists using AmazeVR’s industry-leading VR technologies and proprietary concert creation tools. We’ve had a great interest in this market and see the opportunity for our artists in the metaverse,” the SM Entertainment head said in part."

This was a thought of mine awhile ago but it seems fans intense care for the idols has successfully allowed the companies to move the fans blindly into the next direction. I shouldn't have to say this is way bigger than music. Mark Zuckerburg has been pushing for the metaverse for a very very long time and it's no surprise that companies such as kpop one's who are always looking for new sponsors fell right into this global agenda.

Multiple movies have already been made

and it's interesting to see how people will respond, reject and eventually except this new reality since it's their favorite people pushing it to them