Curate, connect, and discover
I like to think that Santa Claus is real, not in a traditional sense because flying reindeer are impossible but more in spirit, all versions or similar characters all share the fact that they spread joy and kindness to other people, while given some similar names and all having some sort of uniform using this logic anyone who is helpful, kind, and or generous fits the criteria for being Santa, therefore anyone who isn't a bitch is santa